Below is a quote from a very good article about businesses using social media. My biggest struggle in growing my counseling practice has been keeping up with how to market a counseling, and family therapy practice. Once out of school and tired of learning new things, I was face with a very steep learning curve in terms of internet marketing. It made me downright depressed and when I did sit down to tackle the curve, I just got anxious. The worst part is that once you think you have it figured out, you find that everything changed during the time it took you to learn what you just learned. That’s crazy! The uphill curve never levels out and takes up a lot of time that I resent having to spend in front of the computer. I wish there was a way around it.
3 Social Media Game-Changers for 2013
There are currently 18,000 parking lot attendants in the US with college degrees and 5,000 janitors with PhDs. In total, there are an astonishing 17 million college-educated Americans with jobs that don’t require their level of education.
In contrast to this rather bleak picture, advertised jobs requiring social media skills rose 87% from 2011 to 2012. Jobs boards are teeming with postings for professionals qualified in all things Twitter and Facebook. The reason: A recent Harvard Business review survey revealed that a mere 12% of companies using social media for business feel they are doing it right.
It’s time for colleges and universities to step up and begin providing integrated social media educations as part of their curriculums.”
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